The City of Ashland, Wisconsin sits nestled at the head of Chequamegon Bay on the southshore of magnificent Lake Superior - which is why we are known as "Lake Superior's Hometown." Ashland is a beautiful, close-knit community with an excellent variety of lodging, dining, recreation and attraction options. Browse through our site to learn more about Ashland, Wisconsin and all we have to offer - whether you are a resident or a visitor, we want to help you make the most of your time in our city.